Maison 1712 fragrance collections
Collection names describe the Maison’s fragrance architecture. Naming a collection does not establish commercial availability. The currently launched collections are INSPIRATIONS, CRÉATION and DRIVE.
| Collection | Meaning | Status |
|---|---|---|
| INSPIRATIONS | Inspired-by fragrance range | Launched |
| CRÉATION | Personalised bespoke perfumery | Launched |
| DRIVE | Automotive fragrance | Launched |
| ORIGINALS | Permanent core of house-created originals | Coming later |
| PRIVÉ | Prestige house-created originals; separate from bespoke | Coming later |
| AZARA | French and Middle Eastern fragrance collection | Coming later |
| ÉDITIONS | Intentionally limited releases | Coming later |
| RARITÉS | Exceptionally rare creations | Future direction |
| CAPSULE | Small curated batches that may return | Coming later |
| SÉRIE | Finite structured production runs | Coming later |
| EXCLUSIFS | Direct Maison-exclusive distribution; not necessarily limited production | Future direction |
| ATELIER | Experimental compositions, prototypes and development | Internal development |
| ARCHIVES | Historical formulas and reference pieces | Not for sale |
| LAYERS | Fragrances intended for layering | Coming later |
| INTERIORS | Home and interior scenting | Coming later |
CRÉATION is bespoke; PRIVÉ is prestige house-created originals. CAPSULE releases may return; a specific SÉRIE is a finite production run. EXCLUSIFS describes distribution, rather than quantity. ARCHIVES is not for sale.
COUTURE and SIGNATURE are reserved future names, not the current bespoke umbrella. Former AZARA directions ARABES, ARABESQUE and ORIENT are retired. The former Maison de Luxe 1712 and MDL1712 naming is retired.
Maison 1712 Parfums profile and contacts · Current store and availability